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Maximizing Email Engagement: Key Takeaways from PropFuel’s 2024 Association Email Engagement Benchmark Report

Dave Will

Melissa Bittner

Jenna Goins

Keith Gentry

July 11, 2024

We're ready to help you take the guesswork out of email engagement! Watch as we dive into key insights from PropFuel’s first-ever email engagement benchmarking report, which analyzed 13 million emails to reveal the strategies that work (and ones that don’t!).

This webinar will cover practical methods to optimize campaign audiences, transform broadcast emails into conversations, and maximize response rates.

You’ll hear from two association experts - Jenna Goins, Director of Membership and Marketing at

NACUFS, and Keith Gentry, Director of Member Engagement and Insights at ACEP - as they share real-world examples of how they’ve used strategies from the report to adopt the conversational engagement method and improve their email game.

Whether you’re aiming to enhance member engagement or attract new prospects, this session will provide actionable insights you can immediately apply to your email campaigns.