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PropFuel Events

Welcome to the heart of PropFuel's exceptional gatherings. Discover our carefully curated events designed to inspire, educate, and connect industry leaders. Stay updated on upcoming opportunities to engage with the forefront of customer engagement and feedback. Your path to innovation and networking begins here.

November 15th @1 PM ET

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Member Engagement is an Art and a SCIENCE. Do Both!

If you’ve ever tried to engage members or get them to act and it didn’t work, you’re not alone. The key is, don’t keep doing it and expect different results! In this interactive session, put on your scientist hat to explore experiments to you can do to determine what engagement strategies work. Then use your right brain to create and test new ways of communicating that improve your membership, renewal and general member engagement results.

‍Learn how to get personalized feedback to determine the best engagement strategies for your organization
* Learn how to acquire an understanding of how to use both analytics and creativity to boost member engagement
* Learn how to leverage insights from experiments to design effective communication pieces
* Learn how to save time and resources by avoiding ineffective methods or engaging members in the wrong ways

November 16th @11 AM ET

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How to Merge Your Sources and Clean Your Data to Effectively Impact Your Members

Is your association struggling to gain a unified view of your members? Is outdated, incomplete, or inconsistent data impeding effective member service and the potential for personalized marketing?  With more data entering the system every day, how do we clean up what we already have and ensure new information isn’t following the same path?

If the quality of your data is holding you back and the quantity of it is keeping you from making changes, the solution is in reach.

Join Sidecar, MemberJunctions Co-Founder Hilton Gray, Skip, and PropFuels Co-Founder Cameron Aubuchon as we define data quality and dive into the implications it has on your organization. Better your communications, personalize your outreach, and impact your community by improving your collected information.

Key highlights:
- The difference between good and bad data and the impact both can have on an organization.
- How to employ automated processes to clean up your data and better connect with your members.
- How to enrich and verify your data as part of an overall data governance strategy.

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Strategies for Optimizing New Member Acquisition

Discover how associations can optimize new member acquisition by blending meaningful connections with proven strategies. Learn how personalization, warm lead nurturing, and technology like PropFuel can transform recruitment efforts, helping associations create impactful, data-driven campaigns that resonate with prospective members. Explore the importance of growth and connection in building a thriving, sustainable community.

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Nurturing Student Members as They Transition to the Workforce

How can associations keep student members engaged as they step into their careers? Learn key tactics like using personalized engagement methods and offering meaningful career support to create lasting connections. See how associations can meet student members where they are, ensuring a smooth transition into professional roles and fostering loyalty for years to come.

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AI Updates in PropFuel

We recently rolled out some AI-mazing new features that use AI to boost your workflow and creativity when creating campaigns in PropFuel. From generating engaging text to streamlining your template management, these updates are all about simplifying your workflow and making your campaigns shine. Discover how the new AI-powered features can transform your approach to campaign creation and communication.

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The AI Magic Wand

Over the past year, AI has been a hot topic, with people deciding how much to invest in learning and utilizing it. AI is most commonly seen in tools like ChatGPT or new apps using similar technologies. While these apps are fun, AI's main impact will be in enhancing existing tools we use daily, such as AMS, marketing automation systems, Canva, Microsoft products, and PropFuel. For PropFuel users, the magic wand icon indicates AI integration, helping with tasks like creating campaigns, email content, or subject lines. The takeaway is that AI will seamlessly integrate into everyday tools, so there's no need to stress about adopting it—just keep an eye out for the magic wand.

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