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PropFuel Events

Welcome to the heart of PropFuel's exceptional gatherings. Discover our carefully curated events designed to inspire, educate, and connect industry leaders. Stay updated on upcoming opportunities to engage with the forefront of customer engagement and feedback. Your path to innovation and networking begins here.

November 15th @1 PM ET

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Member Engagement is an Art and a SCIENCE. Do Both!

If you’ve ever tried to engage members or get them to act and it didn’t work, you’re not alone. The key is, don’t keep doing it and expect different results! In this interactive session, put on your scientist hat to explore experiments to you can do to determine what engagement strategies work. Then use your right brain to create and test new ways of communicating that improve your membership, renewal and general member engagement results.

‍Learn how to get personalized feedback to determine the best engagement strategies for your organization
* Learn how to acquire an understanding of how to use both analytics and creativity to boost member engagement
* Learn how to leverage insights from experiments to design effective communication pieces
* Learn how to save time and resources by avoiding ineffective methods or engaging members in the wrong ways

November 16th @11 AM ET

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How to Merge Your Sources and Clean Your Data to Effectively Impact Your Members

Is your association struggling to gain a unified view of your members? Is outdated, incomplete, or inconsistent data impeding effective member service and the potential for personalized marketing?  With more data entering the system every day, how do we clean up what we already have and ensure new information isn’t following the same path?

If the quality of your data is holding you back and the quantity of it is keeping you from making changes, the solution is in reach.

Join Sidecar, MemberJunctions Co-Founder Hilton Gray, Skip, and PropFuels Co-Founder Cameron Aubuchon as we define data quality and dive into the implications it has on your organization. Better your communications, personalize your outreach, and impact your community by improving your collected information.

Key highlights:
- The difference between good and bad data and the impact both can have on an organization.
- How to employ automated processes to clean up your data and better connect with your members.
- How to enrich and verify your data as part of an overall data governance strategy.

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The Art of Winning Back Lapsed Members

Member-based organizations face a common challenge: keeping their members engaged and retaining them year after year. A significant part of addressing this challenge involves winning back those who have lapsed. The reasons behind a member's decision not to renew can vary widely, from a perceived lack of value to simply forgetting to renew. PropFuel, a conversational engagement platform for email and SMS engagement, offers a unique approach to not only understand why members lapse but also how to win them back effectively.

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Transform How You Connect with Your Members

Elevate your member engagement strategies with insights from Dave Will, Co-Founder & CEO of PropFuel. Dive into PropFuel where the art of conversation meets cutting-edge technology. Learn how our question-based listening platform revolutionizes engagement and transforms how associations interact with members. Discover how PropFuel collects member data and acts on it immediately, paving the way for more relevant, personalized interactions. Embrace the future of member engagement with PropFuel and transform how your organization connects, retains, and grows its membership base.

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The Magic of Member Retention

Unlock the secrets to boosting member retention rates with inspiration from the world of magic. Discover how to create enchanting member experiences by eliminating friction in their journey, streamlining processes, and engaging in digital mind-reading. Learn the art of building lasting connections, acknowledging milestones, and fostering a sense of belonging. Embrace the magic to make member attrition disappear and transform your association into a captivating success story.

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The Case Against Segments 

Everyone says, “We need to segment our audience,” as if that’s the solution. It’s not. All that does is puts people in buckets. Nobody puts Baby in a bucket #PatrickSwayzeRules I’m not bashing segments completely. Naturally, segmentation is way better than mass emailing everything to everyone, but it’s far from the end-all. Segmentation is a good start, and it does get us closer to the goal, but experts in our space need to do better in terms of thought leadership on this topic.

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