Download Your Complimentary Conversational Engagement Ebook
Download Ebook

PropFuel Blog

Articles on how context can help you supercharge your engagement efforts.

All Posts

Props to Client Success!

Have you ever purchased a system or product with every intention of using it, but then it just sits on the shelf? I believe this comes down to the learning curve and time balance. Typically after you buy, there will be a short window where a company will download tons of information to you, just to cut you loose to figure it out. In the wings if you have questions, but for the most part they disappear.

Read Story

The Perfect Place to Land

PropFuel takes pride in connecting associations with their members. I wanted to work somewhere I was proud to call home, and customer service is extremely important to me - as a consumer and as an employee. PropFuel understands customer service is crucial, and that everyone benefits from quality interactions.

Read Story

Creating Event Registration Campaigns to Sell Seats

I’m always excited when a new client goes “live”— what we at PropFuel call sending your first campaign out — and this past week was no exception! One of our clients, Oklahoma Society of Certified Public Accountants (OSCPA), went live with an event registration campaign last week and saw big success. Here are some things that worked and what we'll do differently in the future. I hope this jogs your creativity and encourages you to build a similar campaign.

Read Story

Five Ways Your Member Engagement is Just Like Dating (And How to Decrease Your Chances of Being Ghosted)

Member engagement is just like dating. Members are evaluating your association all the time, with every touchpoint, as though you are dating. And at any point, the association can be ghosted when the member decides the value isn’t there. So, what is the only reasonable, proactive action we can take to learn more about individuals, find out what they need, get a pulse on how they’re feeling or find out if something has gone wrong?

Read Story

Do You Feel as Though You Should Be Talking More With Your Members?

Talking to individual members of your association is really time consuming. It's exhausting, too, and I know you have limited resources. We all do.I feel like we should talk to our members as often as we can. I ask this question because it's a conversation I've been having with people more and more, as we're trying to help make it easier for you to talk to your members.

Read Story

Introducing the Conversational Inbox

The Conversational Inbox is here! The PropFuel development team has been hard at work to bring you this brand-new concept, built to allow you to continue the conversation with your members after their initial response to a campaign.

Read Story